Archive · Browse the archive

Will wearable technology ever gain mass appeal?

Sonya

by Sonya

16 Dec, 2013
alt img

‘Appeal’ is something that mainly stems out of utility and appreciation. Any technology that you find appealing is invariably one which you find to be of very high utility or of a certain appreciative value to you.

Another important factor is viability. Viability is dependent directly on the ratio between Cost and utility.

Technology that is viable, powerful and awesome is extremely appealing. Think about modern smartphones after the introduction of the Android OS or Laptops after they began being manufactured by a number of different tech giants and in a race to impress the customers, the price reduction was coupled with a rise in powerful features offered.

That’s the trick right there!

Wearable technology will be of little relevance…. As long as it’s presence is orchestrated by only a monopolistic market. You want it to be appealing, think about perfect competition!

As long as there are only a few makers of wearable technology in the market, it may not be said to have fully arrived at the scene at all!

Only when all the big players in the market Google, Samsung, Microsoft, Sony, htC and various other formidable small players as well, begin to seriously launch their respective projects in the market, will wearable technology ever find relevance.

Only then will design innovations manifest. Only then, will the features, power and competence of wearable technology (with other forms of technology) grow and gain mass appeal!

Until then… wearable technology is merely something that is new, fresh and interesting…. But not appealing!

Recent Post

blog img
Why we wrote our own AI readiness framework

Why we wrote our own AI readiness framework Every major global consultancy has an AI readiness framework. Microsoft

Read More
blog img
DPDP in 2027: what Indian manufacturers need to know before it bites

DPDP in 2027: what Indian manufacturers need to know before it bites The Digital Personal Data Protection Act was p

Read More
blog img
Honest about AI: where it earns its keep, where it does not

Honest about AI: where it earns its keep, where it does not Three times last month, an Indian manufacturer showed m

Read More

Your move

Tell us what you're trying to do. We'll tell you if we can help.

First conversation is thirty minutes. No pitch deck. You leave with either a clear next step — or an honest "we're not the right team for this". Both are useful.

  • Response within one business day
  • Mutual NDA available on request
  • We'll say no if we're not a fit

19 years · 10M+ lines of code · 240+ mobile apps · IKEA · ABC News · DaVita · SBM Industries